Saturday, 13 November 2010

FERRARI DRIVER MAKES A PIT STOP AT THE MUBADALA EXPERIENCE AT THE F1™ FAN ZONE

November 11, 2010

Felipe Massa welcomed by Mubadala and Abu Dhabi’s motorsports enthusiasts

ABU DHABI, 11 November 2010 – The Mubadala Experience at the F1™ Fan Zone, home to exciting F1-themed interactive activities, was buzzing last night as thousands of Abu Dhabi motorsports fans came down to meet the Scuderia Ferrari driver Felipe Massa.

Massa, who is in the capital ahead of the 2010 Formula 1™ Etihad Airways Abu Dhabi Grand Prix, autographed caps and other Mubadala and Ferrari memorabilia for his fans.

Kate Triggs, Executive Director of Group Communications, Mubadala, said: “As Abu Dhabi gears up for the World Drivers’ Championship-deciding Grand Prix, we are delighted to have Felipe Massa join us at the Mubadala Experience. This is a chance for the community to experience the excitement of F1 so what could be better than meeting a Scuderia Ferrari driver?”

Before meeting the fans, Massa toured the Mubadala Experience - walking through a real life wind tunnel created to test aerodynamics in F1 cars. He then put his skills to the test at the F1 racing simulator and raced the cars built by students in the F1 in Schools program.

“Seeing the excitement and passion of the F1 and Ferrari fans down at the Mubadala Experience is a real inspiration and makes me even more determined to win this weekend,” said Massa. “Mubadala’s support is really important to us and it’s great to see some of the community initiatives they’re involved in around our sport. The school students I met from the Mubadala-sponsored F1 in Schools program are fantastic,” he added.

The venue, located at the entrance to Abu Dhabi’s Corniche, and covering 1,600 square meters, offers a climate-controlled area for guests to experience exciting F1 -themed interactive activities that also showcase some of Mubadala’s most important projects.

Massa added: “I’ve been really pleased to see so many Ferrari and F1 fans down on Abu Dhabi’s Corniche to share the excitement of one of the most thrilling climaxes to the season for many years. The projects that Mubadala’s involved in across Abu Dhabi, and the impact they’re having on the community, is great.”

Mubadala is a Presenting Partner of the F1™ Fan Zone and entry to the Mubadala Experience is free. The venue is open until November 14 between 17:00 until 00:00 on weekdays and from 14:00 until 01:00 on weekends. The F1 Fan Zone is part of Yasalam - Abu Dhabi’s celebration of the 2010 Formula 1™ Etihad Airways Abu Dhabi Grand Prix.

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About Mubadala Development Company

Mubadala Development Company (Mubadala) is a catalyst for the economic diversification of Abu Dhabi. Established and owned by the Government of Abu Dhabi, the company’s strategy is built on the management of partnerships and long-term, capital-intensive investments that deliver strong financial returns and tangible social benefits for the Emirate of Abu Dhabi, and contribute to the growth and diversification of its economy.

Mubadala brings together and manages a multi-billion dollar portfolio of local, regional, and international investments and partners with leading global organizations to operate businesses across a wide range of industry sectors including aerospace, energy, healthcare, industry, information communications and technology, infrastructure, real estate and hospitality. For more information about Mubadala please visit http://www.mubadala.ae.


For further information about Mubadala’s partnership with Ferrari visit http://www.mubadala.ae/motorsports.

Rashed Al Harmoodi
Mubadala Development Company
E: ralharmoodi@mubadala.ae

M: +971 (0)50 657 8686

Or

Salam Kitmitto
Edelman Public Relations
E: salam.kitmitto@edelman.com

M: +971 (0)50 800 8268

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